Research-Driven Strategic Communications
Ethridge & Associates, L.L.C. is a nationally recognized research, strategic communication, training and coaching firm that is driven by public opinion and marketing research, both to track important trends and to help clients develop effective communication. Our strategic consulting approaches work to help clients achieve their goals because they are developed and proven by research to work.
We analyze trends in public opinion, society, consumer behavior, and business innovations, as well apply proprietary, state-of-the are marketing and public opinion research and strategic planning, to help clients reach unprecedented new heights in achieving their communication goals. For some clients, those goals may be simply to understand or track trends in a particular situation as a means of providing context in which to make important decisions. For other clients, those goals may be to develop powerful, winning communication strategies, such as to raise awareness, educate, activate, motivate or persuade. Whatever your communication goals, we can lead you to major, positive break-through increases in reaching those goals.
Our objective is to maintain our consistent track record of dramatically boosting each client’s level of success. To achieve this, in addition to employing current, state-of-the-art research techniques, we combine classical and contemporary communication theories with over 30 years of proprietary research discoveries about how communication works; what doesn’t, and why.
We provide communication services for sales, marketing, advertising, public relations, publicity, fundraising, political campaigning, organizational development and other forms of organizational communication, in all media, both contemporary and traditional. Read more >
Every client that has followed our recommendations has significantly improved their communication effectiveness.
We have a consistent track record of helping to improve marketing ROI by 25% to 300%. Read more >
We serve a wide variety of sectors, including media, corporate brands, tourism/hospitality destinations, financial institutions, health care services, nonprofits, political campaigns, advertising/PR agencies, law firms, government agencies, and individuals. Read more >