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Advertising – Tunica, Mississippi Visitors Bureau
Case Study 3: Tunica, Mississippi Convention and Visitors Bureau Results
Similar to our case for the Tennessee Department of Tourism Development, using our Marketing Opportunity Analysis, we led the advertising agency and public relations agency to develop a campaign for the Tunica, Mississippi Convention and Visitor’s Bureau that changed perceptions of that destination from whose greatest image strength was having “RV parks for camping” to a world-class resort destination. For this case study, please go to our tourism case study page by clicking here.