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Chattanooga - Repositioning a City for Economic Growth - By using the basic theme that we discovered and recommended based on our Marketing Opportunity Analysis, over the past decade, the Chattanooga (Hamilton County) area’s tourism revenue has increased dramatically..."Read More >
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Government – Chattanooga, TN
Case 2: Chattanooga — Repositioning a City for Economic Growth
Using our proprietary Marketing Opportunity Analysis, Ethridge & Associates, L.L.C. led the Chattanooga, TN Convention and Visitor’s Bureau (CVB), the quasi-government agency that was most responsible for the area’s tourism, to turn around from a declining number of tourist visits to one of the most substantial, longest growth trends in tourism that we have ever seen. To read this case study, please click here.