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Press Coverage
See what people say about Ethridge & Associates

Ethridge & Associates, L.L.C. (Ethridge) research and expert analysis of marketing and public opinion has been featured in well over a hundred news articles around the U.S. These include newspapers, newsletters, radio and television stories. Ethridge’s work has been referenced in numerous published books, spoken at a number of trade associations and been published in various periodicals. As well, we and our clients have won awards for applying research to achieve unprecedented results. The sheer volume of all of these makes it impossible to list all of them on this website. However, a representative sampling of them has been provided below.

Citations in Books
Ethridge & Associates, L.L.C. has been referenced as an authority in several books by nationally recognized authors, a few of which are listed below. 

Larry Sabato, well known author, national political analyst and founder of the University of Virginia’s Center for Politics ( has cited our polls. See, for example, the reference here.

Additionally, Ethridge & Associates, L.L.C. has been acknowledged as “a premier marketing consulting firm specializing in helping businesses and political clients develop winning campaigns,” in the following books:

  1. The Writer’s Bible by Anne Hart, Author’s Choice Press, 2001
  2. Government & Quasi-Government Organizations
  3. As well, Ethridge’s studies have been cited in numerous government publications, for example, see:
  4. Tunica County Comprehensive Plan, Tunica, Mississippi