Thoughts and ideas from Ethridge & Associates

  • The Impact of Consumer Psychology and Behavior on Your Business
    December 18, 2019 at 5:00 AM
    The market is saturated with products and services that seem to have very few differences so that some businesses have a difficult time distinguishing...
  • Business Communications Research Reveals Important Trends
    November 19, 2019 at 5:00 AM
    Since the turn of the century, business communications have experienced a near revolution. A realm once dominated by telephone calls from the office, ...
  • Exploring the key advantages of public opinion polling
    October 7, 2019 at 12:00 AM
    Would you like to know what your audience thinks? Whether you're in the business of selling a product or offering a service, public opinion polli...
  • Key essentials for achieving strategic branding that works
    September 10, 2019 at 12:00 AM
    Is your business's branding suffering? Although you may be trying to carve out a brand image, sometimes it can feel as though your results are al...
  • Why is Neuro-Linguistic Programming so Important?
    September 3, 2019 at 12:00 AM
    Your mind is a marvelous tool, yet you're probably not using it to its full potential. As a behavioral modification technique that's used b...
  • Marketing Communication The Biggest Thing Holding Your Business Back?
    August 20, 2019 at 12:00 AM
    How is your marketing communication strategy? If you don't have one in place, did you know that it could hold your business back? There are seve...